Have you been ignoring Google+ in your social media strategy, because you thought no one ever uses it? You are mistaken, but you are not alone. It’s a common misconception, but once you start getting to know the platform, you’ll discover it’s a great place to...
Today nearly any business is present on social media - be it just a Facebook page or active accounts on every platform there is. But even though many business see social networks as a free promotion tool, in the end they are not free at...
So, you’ve heard that LinkedIn has become one of the top social platforms, and that it’s perfect for finding new business opportunities. You have registered, added some connections - but somehow you are not really getting any new business there. You lose your enthusiasm and...
Social media have made it much easier to get heard. You can now instantly reach thousands of people to share information, engage, and entertain them. But the thing is social platforms are a two-way communication channel. Your audience wants to use them to reach you...
It’s better to see something once than to hear about it a hundred times. That is probably the secret of Instagram’s popularity and the reason why its users are 15 times more engaged than those on any other social platform. If your specialty is the products...
According to a research by an ecommerce company Invodo, 57% of consumers are more likely to purchase your product after viewing a video about it. With online videos being that effective, you can’t ignore their power. If you’re still not using promotional videos for your business,...
With literally everyone these days present on Facebook, it has become a highly effective tool for promoting your brand and acquiring customers. Facebook marketing has to be done right though, and if you want your page to be a real source of leads, learn from...
Visuals attract our attention. They entertain, excite, and influence our decision-making. Are you making the most of their power in your marketing strategy? Pinterest is the place to go if you have decided to start leveraging visual content. With the most popular themes there being fashion,...
Several years ago, social media marketing was a vague part of an SEO strategy. When the leading platforms were only starting out, it was difficult to see the marketing power behind them. But as social media websites started growing and changed the web forever, SMM...
Here’s How an Ecommerce Company Made $1.5 Million Selling via Facebook Facebook marketing is nothing new. We all know it’s a great way to promote your brand, generate traffic and leads. But have you ever thought you could actually make sales directly via Facebook? You might be...
