Visuals attract our attention. They entertain, excite, and influence our decision-making. Are you making the most of their power in your marketing strategy? Pinterest is the place to go if you have decided to start leveraging visual content. With the most popular themes there being fashion,...
Several years ago, social media marketing was a vague part of an SEO strategy. When the leading platforms were only starting out, it was difficult to see the marketing power behind them. But as social media websites started growing and changed the web forever, SMM...
Here’s How an Ecommerce Company Made $1.5 Million Selling via Facebook Facebook marketing is nothing new. We all know it’s a great way to promote your brand, generate traffic and leads. But have you ever thought you could actually make sales directly via Facebook? You might be...
Social media has made the way people live and businesses operate so much different. Why buy photo albums if you can instantly show any of your photos to all your friends online? Why pay for ads in a local newspaper if you can create a...
Five years ago any SEO would probably laugh at you if you said social media likes and shares can boost your rankings. But the way search engines work is evolving, and these days more and more experts say social media matter for your SEO. That is...
SEO can be confusing. Google releases new algorithms and updates every now and then, and your hard-earned rankings suddenly go down. You need to adjust your SEO strategy and start climbing up all over again. However, there are basic optimization techniques that still work - more...
To get tons of valuable new traffic, you strive to achieve top positions in search results. That is only natural, and that is exactly why businesses are optimizing their websites in the first place. But do top positions equal a good PageRank? Not necessarily. Some time...
Google never lets SEOs’ minds rest. All the algorithm changes make your most powerful tactics of the last few years useless, if not harmful for the rankings. Link building has become one of those dubious SEO tricks: Google’s updates have scared search engine optimization pros...
Social media is probably the fastest changing environment these days. What worked for your social strategy last year may now fall flat, and a trick you would never have taken seriously six months ago will now be the hottest way to attract leads from social...
As a smart entrepreneur, you know social media is a great channel to promote your business. So you create a Business Page on Facebook: now your existing and potential customers can find you and connect with you, but what’s next? Unless you’re one of the world’s...
