When creating a website where you are trying to attract customers, it's important to have your goals in mind. The primary one is usually getting them to buy your product but other goals could be getting them to sign up to your newsletter, download your...
Websites are practical things. You build one with a specific goal in mind, and then you fine-tune it to get you to that goal as soon as possible. You want to sell to people online? Build an online store, optimize it for organic traffic, and...
As a small business owner, you would do yourself a disservice by not asking yourself just how much your small business could use a website. After all, there are always better things to spend money on. More impactful things. Things that will bring people through...
Whether you have a local shop, own a big company, or have an online store, having an online presence is beneficial for you. Your business might absolutely depend on having a website, which is the case if you have an online store. But the digital...
Content planning and creation are among the most important aspects of running a successful website. Whether you have an online store, a business presentation, or you use your website as a publishing outlet, it needs content, and you need to plan it. A hectic editorial calendar,...
You should keep your website as safe as reasonably possible. It doesn’t really matter if you have a personal blog or a digital storefront – if it’s online, and you own it, you need to make sure it’s safe. And if you’re a business owner,...
There are three important things every business owner needs to understand before contracting a web design agency to build a website. The first one is that good custom websites cost money. It’s fine to shop around for a good deal, but there is no way...
It still might be too early to say that humanity has become inseparable from our mobile devices. But remember the feeling of dread when you realized you left home without your smartphone by accident. Think about spending a whole day without a smart device in...
The two hard facts about brand recognition are simple: it’s not a product of chance, and it’s not something you can create overnight. Brand recognition is a product of careful planning and implementation. It takes time to figure it out and start seeing results. And...
When your website starts looking a bit stale, it’s the perfect time to give it a bit of a lift. Websites need regular redesigns, that’s true. But in between them, there’s no reason why you wouldn’t get in touch with someone who’d be able to...
