There’s no shortage of experts in the world. Just pick a subject, do an Internet search for it and the word “expert”, and watch in awe as your search engine delivers to you hundreds of proclaimed experts and their advice. Some of the time you...
Even if your business is local and ‘brick-and-mortar’, you’ll still be using the digital world to promote it. For someone more comfortable with billboard advertising and direct mail, the transition to Internet marketing can be a little confusing. If you’re one of those digital marketing...
Even though it’s a common joke that Google employees are the only ones who use Google+ (because they have to), the platform is not dead at all. But it’s not just the 540 million active users per month that can encourage you to be present...
Have you ever decided to shop in a store, because the original one didn’t accept credit cards and you didn’t feel like looking for an ATM machine and paying the ATM fee? If your business doesn’t accept online payments, many customers will feel the same about...
By the end of this year, mobile devices will outnumber people on Earth, a recent study by Cisco says. Think about it. Every potential customer you’re after has a cell phone, and most of them have a smartphone or a tablet - or both. That is...
