These days it’s important to have a website that helps attract more users. One that is informative and stands out from other websites. An attractive helpful website that turns potential customers into returning customers. While designing a website, it’s good to understand the do’s and...
When creating a website where you are trying to attract customers, it's important to have your goals in mind. The primary one is usually getting them to buy your product but other goals could be getting them to sign up to your newsletter, download your...
Websites are practical things. You build one with a specific goal in mind, and then you fine-tune it to get you to that goal as soon as possible. You want to sell to people online? Build an online store, optimize it for organic traffic, and...
You should build your website so that it stands apart from the crowd. If you’re taking your business’ online presence seriously, you need to steer clear from the things all the other websites in your industry are doing. Or, at the very least, you should...
As a small business owner, you would do yourself a disservice by not asking yourself just how much your small business could use a website. After all, there are always better things to spend money on. More impactful things. Things that will bring people through...
There are three important things every business owner needs to understand before contracting a web design agency to build a website. The first one is that good custom websites cost money. It’s fine to shop around for a good deal, but there is no way...
When your website starts looking a bit stale, it’s the perfect time to give it a bit of a lift. Websites need regular redesigns, that’s true. But in between them, there’s no reason why you wouldn’t get in touch with someone who’d be able to...
How great was it when you first saw your website on the first page of search results after a query? The first page of Google results is highly coveted real estate, a place where every website wants to appear. Having good search engine visibility doesn’t...
Your website is the place to which all the digital roads you’ve built over time lead. That content you post on Facebook or Instagram? Probably leads to your website. Those PPC ads you’re setting on Google Ads? They also probably lead to your website. The...
Business is always competitive. You can rarely find businesses that are sole occupants in their niche, or have such dominance over a niche, that they don’t have to compete. But even if you’d be able to find such a business, you would probably notice that...
