It’s important to know your customers before you start planning out your website. They are your target market, so your website has to communicate to them.
Researching your target market is key in your website development. If it’s possible survey your past clients and the general public to find out what problem your products and services solve for them. Find out why they buy a product over another. What urged them to purchase from you? With a few questions you can discover things that you would never even thought of and with all the research data now you can go ahead and create the website that will capture more of them and make them buy from you.
A well designed survey and implementation can drastically improve your reach and result in higher income. Who would not like to have that?
Let us know how we can help you improve your website or start a new one for your new business.